Wednesday, 30 September 2009

Helvetica

After seeing 'Helvetica' at the DCA I have been more aware of all typography in and around Dundee. I have always thought of Graphic Design as being more visual communication through imagery, however seeing this documentary it has really opened my eyes to how versatile the world of Graphic Design is.
I really enjoyed the documentary and seeing both sides to the 'argument' for and against Helvetica. I think I am more in favour of Helvetica as I love simplistic design. Something that is quick and easy to read and understand - gets across your point without confusion. It was shown in the documentary how repetitive Helvetica is but I still think if it is used correctly it can really stand out.
This experience has made me look closer at all kinds of typographic design and think of the meanings and messages they are trying to convey and whether it would be just as or more effective if written in the timeless Helvetica.

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